BMW of North America, LLC is announcing its annual Center of Excellence honors. We are pleased to award these 33 dealers as 2017 Center of Excellence winners. Excellent business performance and intense focus on customer service are what keep BMW of North America one of the most successful automotive companies in the U.S.
The dealers are measured against their peers on 12 Key Performance Indicators which include, Customer Orientation, Aftersales and Sales data. The data is then calculated to award the top 33 of the 342 BMW dealers based on their 2016 performance.
Passport BMW of Suitland, MD has earned this distinction for 2017 by demonstrating consistently superior performance, with a combination of sales leadership and customer satisfaction that placed them at the very top among BMW dealers.
“I congratulate these 2017 Center of Excellence winners for their outstanding achievement,” said
Ludwig Willisch, Head of BMW Group Region Americas. “Many on the list have earned COE
honors in multiple years. The Center Of Excellence achievement is proof that these dealerships
know how to delight their customers.”

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